We had that situation happen right before half in an NCAA D2 game. They only went on one end of the field, which happen to be the way the team was driving. On 4th down following it, the coach wanted us to move the ball to the other end of the field so his kicker would have better footing. Might have thought it was done intentionally, but the AD told us the same thing happened right in the middle of last spring's graduation as the chancellor was walking to the stage!